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Case Studies

Giant tongue takes the fizz out of new Coca-Cola campaign

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Old Spice, New Swagger

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Monzo bank on the power of TV and cash in big

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Horror and comedy inter-Twizzled: Is Twizzlers’ new campaign effective?

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De Niro stars in GoodBagels blockbuster, but will it roll in the dough for Warburtons?

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Have voters become immune to fear-based political spin?

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Nobby’s loads up on a new packaging look

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Can Nutri-Grain To Go squeeze into consumers’ breakfast repertoires?

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Eclipse Mints: Why purpose-driven advertising needs to balance selling

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Tim Tam Slams’ packaging is a slam dunk for Arnott’s

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Are consumers hot or cold on Twinings’ new brew?

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Santo adds a new dimension to instant coffee

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