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Pricing

Our pricing structure is simple, transparent and flexible.
Choose the tier which matches your testing requirements, so you only ever pay for what you need.
USDAUDGBP

Evaluate

How does it perform?
$2k
  • 150 of your Target Audience
    Adjustable up or down
  • Online Dashboard
  • Tailored Report

Diagnose

What is driving performance?
$3k
  • 150 of your Target Audience
    Adjustable up or down
  • Online Dashboard
  • Tailored Report

Optimize

How can performance be improved?
$4k
  • 150 of your Target Audience
    Adjustable up or down
  • Online Dashboard
  • Tailored Report

The prices above are per test stimulus, but we also apply volume discounts — the more tests you combine together the bigger the discount.
Get in touch for a quote.

What metrics are included in each tier?

Bundle & Save

We offer escalating discounts — the more tests you combine together, the bigger the savings.

Save 22%*

3x Tests

Save 30%*

5x Tests

Save 40%*

10x Tests

The small print... There are a few other factors which may impact the costs outlined above, including audiences which represent less than half the adult population, multi-test projects which require use of mutual exclusivity, tests with multiple audiences, and video presentations by one of our consultants.
*Discounts based on tests configured as Optimize/n=150.
‍
Get in touch and we’d be happy to provide a tailored cost for your project.

Reach 25 million consumers in 4 markets

Market Research in Australia

Australia

Market Research in the United States

United States

Market Research in the United Kingdom

United Kingdom

Market Research in New Zealand

New Zealand

What metrics are included in each tier?

Evaluate

How does it
perform?

Diagnose

What is driving
performance?

Optimize

How can performance be improved?

Performance




Attraction




Branding




Impressions



Variant Appeal
‍(Innovation only)




Value
‍(Innovation & Packaging only)




Pricing
‍(Innovation & Packaging only)

+ US$400

+ US$400

+ US$400

Likes

-



Dislikes

-



Associations

-




Impressions

-



Emotion

Media
‍(Advertising only)

Playback
‍(Advertising only)

Feedback
‍(Innovation & Packaging only)

Standout

Assets

Rational




-


-

-


-

-


-

-



-

-


-

-

-

Attribution
‍(Advertising only)




Name Appeal
‍(Innovation & Packaging only)




Packaging Appeal
‍(Innovation only)




Occasion/Usage Suitability
‍(Innovation only)




Cannibalization
‍(Innovation only)




Evaluate

Diagnose

Optimize

How Does it perform?

Performance


Attraction


Branding


Value
(Innovation & Packaging only)


Media
(Advertising only)

Pricing
(Innovation & Packaging only)

Impressions


+ US$400


Attribution
(Advertising only)


Variant Appeal
(Innovation only)

Name Appeal
(Innovation & Packaging only)

Packaging Appeal
(Innovation only)


Occasion/Usage Suitability
(Innovation only)

Cannibalization
(Innovation only)





What is driving performance?

Performance


Attraction


Branding


Value
(Innovation & Packaging only)


Media
(Advertising only)

Pricing
(Innovation & Packaging only)

Impressions


+ US$400


Attribution
(Advertising only)


Variant Appeal
(Innovation only)

Name Appeal
(Innovation & Packaging only)

Packaging Appeal
(Innovation only)


Occasion/Usage Suitability
(Innovation only)

Cannibalization
(Innovation only)





Likes

Dislikes

Associations

Rational





How can it be improved?

Performance


Attraction


Branding


Value
(Innovation & Packaging only)


Media
(Advertising only)

Pricing
(Innovation & Packaging only)

Impressions


+ US$400


Attribution
(Advertising only)


Variant Appeal
(Innovation only)

Name Appeal
(Innovation & Packaging only)

Packaging Appeal
(Innovation only)


Occasion/Usage Suitability
(Innovation only)

Cannibalization
(Innovation only)





Likes

Dislikes

Associations

Rational





Emotion


Impressions


Standout


Assets


Playback
(Advertising only)


Feedback
(Innovation & Packaging only)


Want to see more information about our metrics?

Advertising Testing

Advertising Testing

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